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GQ - Audience & Industries blog tasks Audience Look through  the GQ Media Kit  and answer the following questions:  1) How does the media kit introduction describe GQ? - GQ explores the powerful and progressive new forces shaping culture, society and commerce in Britain. British GQ is today a digital, social, video and experiential powerhouse – a community where people gather to be inspired and exchange ideas around style, creativity and culture. 2) What does the media kit suggest about masculinity?  - As masculinity evolves and men's fashion has moved to the centre of the global pop culture conversation, GQ's authority has never been broader or stronger.  3) Pick out  three  statistics from the data on page 2 and explain what they suggest about the GQ audience. - 61% ABC1-hows that most of the audiences are middle to high class. -1.8M social followers-shows that people are using social media more nowadays to consume media like magazines. 4) L...

  Learner response blog tasks 1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). -WWW: Marwa, an overall fair assessment. Your question 2 was very good and clear and you were able to compare both adverts. -EBI: Not enough detailed textual analysis for question 1.Also question 3 was too opinionated and not supported with enough theory to validate your argument. 2) Read  the whole mark scheme for this assessment carefully . Identify at least  one  potential point that you missed out on for each question in the assessment. -Question one: monochrome: black and white colour scheme. -Question two: Representation of women in the Score advert reflects the changing role of women in the 1960s to some extent. This is no longer the stereotypical 1950s housewife -Question three: Paul Gilroy's theory about 'othering' 3) Look at your answer ...

Language: Media factsheet Complete the following tasks using  Media Factsheet 252 - The Codes and Conventions of Print Magazines available in our Media Factsheet archive here . Answer the following questions: 1) What are the different magazine genres highlighted on page 2 and how do they link to our magazine CSPs? - General Interest; typically cover topics like fashion. Have  a combination of stories, pictures and advertising, and are bound together with a glossy cover. -Special Interest; Niche interest magazines that offer in-depth content on a given area or topic. This is shown in the interview with Jonathan Bailey. -Professional; A periodical published by the governing body of a profession. 2) Look at the section on GQ on page 2. How do they suggest that GQ targets its audience? - They are targeting men through fashion and image, but also appealing to their intelligence and needs for information about culture. 3) What does the factsheet say about GQ cover stars? -...

Representations of women in advertising Academic reading: A Critical Analysis of Progressive Depictions of Gender in Advertising Read  these extracts from an academic essay on gender in advertising by Reena Mistry . This was originally published in full in David Gauntlett's book 'Media, Gender and Identity'. Then, answer the following questions: 1) How does Mistry suggest advertising has changed since the mid-1990's? -Increasingly employed images in which the gender and sexual orientation of the subject(s) are markedly (and purposefully) ambiguous. 2) What kinds of female stereotypes were found in advertising in the 1940's and 1950's? - Betty Friedan (1963) claims this led  to the creation of the 'feminine mystique': 'the highest value and the only real commitment for  women lies in the fulfilment of their own femininity. 3) How did the increasing influence of clothes and make-up change representations of women in advertising? - The  of expansion in ...